We set out to celebrate every hard worker — because no matter who you are, your effort matters. Red Wing supports more than just your feet — we stand with you, every step of the way.
That’s why we’re asking site managers and leaders to step up and help their teams, especially those working toward naturalization and the dream of citizenship.
At Red Wing, we believe hard work speaks louder than where you’re from. Sweat, grit, and determination bring people together — not borders, languages, or labels. It’s effort, perseverance, and showing up every day that earn respect and build real community.
A behind-the-scenes look at capturing the photos for this campaign!
CW: Mia Massey AD/CW: MK Gunn
